race car sponsorship proposal

Proposal for Auto Racing Sponsorship by Moorespeed Race Engineering 2131 Theo Drive Austin Texas, 78723 512.474.7223 www.moorespeed.com. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Although you've come a long way its still easy to get undone at this stage by the two cardinal sins of sponsor-seeking: Yes, copying your last sponsorship proposal and editing your sponsor's name and company details is tempting - it will definitely save you a lot of time. Your almost there! 3. Dont let imposter syndrome get the best of you. Unless you are approaching a major sponsor, do not ask for your total racing costs -- potential sponsors are likely to balk and deny your proposal when faced with large sums. 0000002058 00000 n Make a list of every racing expense you incurred over the past season and tally the entries. Create a portfolio, be presentable and professional. You will use that information to get back to your sponsor with a winning proposal. *} endobj 1. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Target local businesses first because it is unlikely that unknown racers can score major sponsors at first. Race Car Sponsorship Proposal Template. 0000000516 00000 n However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. You might be sending gentle emails before pitching more formally. industry, as well as actionable expert tips to help you stay ahead of the curve. Expect serious, cutthroat competition with the higher stakes. Consider checking out Oval Track racing. In terms of identifying potential sponsors to approach, you should prioritize the following groups of candidates: In many cases, where a sponsor runs an active program for seeking out or inviting sponsorship requests, the sponsor will want to make it easier for you to reach them. smoga07 Tell us about the class you run. Focus on the businesss goals rather than your life story. This will help you catch the decision makers eye but dont forget just how important content is in all this. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. The prototype race car is to be evaluated for its potential . Present the benefits you offer clearly and simply. Disagree 0.87%. And with that, extraordinarily expensive (Hundreds of thousands PER weekend) to compete in with any shred of competitiveness. Your personal brand is the thing that your fans will get behind but its also the thing that will show how you stand out over other drivers too. From working with world-class drivers to developing a motor oil specifically for the high-revving speeds and long run times of racing engines, where there is racing, there is Valvoline. There are plenty of people (often very young) who show up with that intent. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. Sponsorship Proposal Template for Racing.doc - 2011 Team Instead, you plan on cracking a beer and laughing with them over your in-car video once you get back the pits. Sponsorship brings so much more than a logo on a car . The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. Consider what will be most impressive to the types of sponsors you want to target. Heres what it gives you: A companion document that will help you fill out each section, Guidance of speaking to a business goals, A replacement for your own branding and design style. Once you understand how the sponsorship process works, you can set out to getting racing sponsors on your own. Create a two-way relationship with your audience. ]Ak#5MI/:qY'OTf{yU -OFyb8 h `'( (Z}+@% zAeZ7 Lo 00g` C pfY[ ]^D There are so many businesses with sponsorship programmes. 0 Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. This will re-iterate facts about the event benefits, and features. Consider positioning trophies around the car in some of the shots -- this is a subtle reminder that you are a successful racer. First, provide a history of you and your racing team. You have to convince a potential sponsor that YOU are the person who will work for them. 10+ FREE Sponsorship Proposal Templates & Examples - Document Formats 20+ FREE Racing Sponsorship Proposal Samples in PDF The sponsorship package underpins the agreement fire your organization and your sponsor. Sponsorships are not charity. You need to show up to a potential sponsor with a persuasive, well thought out plan. In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. Feel free to email jess@racingmentor.com. Think about those reasons you stand out. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. If you cant think of anything to say or ask, consider whether the prospect is right for you. Many people think sponsorship is easy: Company A writes you a big check for the honor of putting their sticker on your car because you won a race or two. If youre looking to higher-end businesses for sponsorship, consider hiring a designer to produce a proposal that will fit both yours and the businesss brands and include exciting content like mock-ups. Racing Sponsorship Proposal Template Download this Racing Sponsorship Proposal Template Design in Word, Google Docs, Apple Pages Format. In exchange anyone who donates gets their name on the car for the event. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. Include contact information on the introductory letter and proposal. So I built it myself-Ferdinand Porsche. Motorsports Sponsorship Proposal Template - Get Free Templates Treat your Race Team as a Business. Road Racing in the United States has several tiers. Agree 10.48% Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. Ask them questions, create content that speaks directly to them, and get involved in discussions with them. Race Car Sponsorship Agreement - DocsLib Include contact information on the introductory letter and proposal. It must be fairly obvious from everything we've discussed so far that retaining a sponsor is a lot easier than gaining one. Racing Sponsors. Dont expect to be sponsored for long. I spent some time working for a good friend in his race shop. The organization aims to organize events such as auto motor racing, harness racing, slots . Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. If anything, it means the opposite. Money demands include the car itself, parts, gas, assistants, a trailer and fees to enter races. Anheuser-Busch is one of the core NASCAR sponsors, aside from their sponsorship of Stewart-Haas Racing. The race car sponsorship template is a writable document needed to be submitted to the relevant address in order to provide certain info. This kind of branding will make you more recognisable. Bring your own food to Track Days Save money while eating better. This is because every racing team has its own sponsor and that sponsors logo and name are mentioned on everything from the drivers racing kit to cars to the staff uniform, etc. There are plenty of great articles, podcasts, and books directly pertaining to creating a good sponsorship proposal. Since racing takes such a personal investment it means everyone at the club level are willing to make great personal sacrifices to be there Were all committed. The easiest way to get motorsport sponsorship is to build a network. After all, they're after your event as much as you're after their sponsorship! Do people regularly gravitate towards you for some reason or other? Fast shipping, quality parts. Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. If they have paid for these or similar sponsorship benefits in the past, the ball is on their court to argue why the same terms won't work this year round. Racing is an expensive sport that requires investment and sponsorship. Racing & Sponsorships - Valvoline Your approach should include details of how youll provide value to them. No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. Sponsorships help defray these costs. Dont skip this step because it could be the difference between no reply and a career-changing sponsorship deal. :Us&4h[W)0PrysM~;Dy,GLZpb>fJ#u\:rV.BPsGG2 &11f'QO)KA4WO6ORej[d\KxgsugUucdM* C6bOG'+$(}>g$7fcT-?%tLRO7&J|t4hQ+h;M>>+/~ For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. We are a Military Team that runs in Michigan . Free Preview Race Car Sponsorship Contract Template. Club racing (SCCA, NASA, Licensed Enduro series, etc) is considered the Entry Tier. You may even supply sponsors an opportunity to place their name and logo in your racing uniform or helmet. I could not find the sports car of my dreams anywhere. Many more also emulate a classic livery because it looks really cool, without any form of compensation. Approach the deal as a win-win for both sides. Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. Will you sponsor my race car? Some of the more common types of sponsorship are: Cash sponsorship: Fairly straightforward - you make your assets available to the sponsor in exchange for cash. All forms provided by US Legal Forms, the nations leading legal forms publisher. How to Write a Race Car Sponsorship Proposal - SportsRec Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. Leg Daddy Racing Sponsorship Proposal 1. Free Sponsorship Proposal Template Luxury 10 Best Of Racing Sponsorship 02. 78 0 obj <>stream This clean sponsorship proposal design fits all kinds of projects. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. JFIF Adobe d '$''''$25552;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; " Increase sales? Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable Her work has appeared in the "Princeton (N.J.) Packet," "Destinations" magazine and in higher education publications. Enhance their brand's image? Strongly Agree 9.61%. In this article youll learn how to establish yourself in a way that makes you stand out over other racing drivers, the basics of sponsorship in motorsport, what works and what doesnt, the kind of research you need to do before you pitch for racing sponsorship, how to build relationships with potential sponsors, how to send a pitch email, and how to get your sponsors to renew. <> For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. Do you need a motorsport proposal template? Racing Mentor TABLE OF CONTENTS Overview Series Information Companies Involved in Racing Sponsorships . Why you do it. 4+ Racing Sponsorship Proposal Samples 1. This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. How to Write a Sponsorship Proposal (Motorsports) - YouTube If you are looking for racing sponsorship proposals, you are at the right place. This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. If you let racing get too close to Work all the fun goes away. How long you have been racing. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. 2011 Team Racing Sponsorship Proposal Our desire . 0000055057 00000 n Do you have a very popular online presence? Many people think sponsorship is easy: Sponsorships are not charity. Though my experience was generally limited, I never saw ANY return from any of it. There are plenty of great articles, podcasts, and books directly pertaining to creating a good. The best way to learn about racing sponsorship is to read as much as you can about the subject. January 6, 2022. E@!Euq[dIV%ehJQ5$ The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. But remember, a great proposal is about so much more than an attractive design. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. The Complete Guide to Motorsport Sponsorship - Racing Mentor Valvoline has been there for as long as people have been racing cars. Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page. This sponsorship proposal also highlights information about driver profiles and the schedule calendar of drag car racing events. Take notes. In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. 01. Hopefully, in this guide you should have everything you need to map out your journey from sponsor identification to sponsorship execution. It's now time to decide whom to approach and how to get them interested in sponsoring your race. While it contains loads of feedback to help you create a proposal that gets you noticed, its actually designed to guide you through the process of positioning yourself in a way thats desirable. Paying fans bring attention for sponsors and even prize money (Also something conspicuously absent from club racing). 17 Do's and Don'ts for Seeking Sponsorship - Crate Insider Val Apple Motorsports, Inc. 2. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Are you looking at club racing as a stepping stone to Going Pro? These can include: Ok - so you have a good understanding of what you have to offer. 0000054541 00000 n vve This will be key in making sure theyre happy throughout the year. Partnership is the key word here, treat it as a partnership, not a sponsorship. To wildly oversimplify it: Crapcan Enduros (non-licensed) are considered the basement tier. Whatever your niche is, theres probably a story behind it and this is something you need to start pushing in the press. Some of the more common types of sponsorship are: What sponsors look for in any sponsorship is a good return on their investment of time, funds and other resources - what is commonly known as the sponsorship ROI. It is really pointless trying to go over all the possible variations of a sponsorship negotiation. Once you have identified suitable organizations to target, you need to find the best person to contact within the organization to discuss your sponsorship proposal. Feel free to drop Racing Mentor a message on social media if you have any questions. Itll be the basis for everything you post on social media, how you write race reports, and more. Of course you can. Then, when it comes time to talk about renewal, youll have clear evidence of how youve helped them hit goals and milestones. [1] 2. Racing Sponsorship Letter - Fill and Sign Printable Template Online 2011 team racing sponsorship proposal our desire. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. So make it count. To be clear; for every dollar they give you, they want(need?) Write down every possible attribute you can give to a sponsor. One easy - and cheap - way to do that is by giving your sponsor first dibs on next year's sponsorship and other similar benefits that don't impact price directly. <<5EC83BD88C05E142B8DC1C06ED146CA3>]/Prev 813923>> Tallulah Philange has worked as a journalist since 2003. Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" Im not saying that lucrative club racing sponsorships are unheard of, but if you ask the random driver with a business name on their car, they typically arent taking a huge check to have the name on their car. Read on for a step-by-step guide to getting sponsored. And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. You have to convince a potential sponsor that YOU are the person who will work for them. 4. AGR Racing Sponsorship Proposal 2021 by AGR_Racing - Issuu Having Pearson Racing as spokespeople for your corporation and products/services. PDF Proposal for Auto Racing Sponsorship - MOORESPEED If you dont, it might be worth working with a designer to create this as they work on your proposal. There are tons of Martini and Gulf liveried vehicles in Club racing, but Id guess that not a single one is doing it as a sponsorship. Use all forms of media to showcase who you are: text, photo, audio, and video. Look through the instructions to learn which data you must give. But with good content and a consistent posting strategy, you can grow your following and increase your reach. You might be operating in a specific niche (see below for more details) or area. You do not need to include every cost. Essential Guide To Motorsport Sponsorship | 3Dom Wraps Now that weve taken the air out of the Free money sails want to read up on some other ways to participate in Track Days and Racing? . 25 Best Event Sponsorship Proposal Templates For 2022 What makes you different from any other person? Available on your favorite podcast player. It has to be filled-out and signed, which is possible manually, or with a particular solution like PDFfiller. Download Its about being a christian role. Print out the letter and mail it or hand-deliver it to the potential sponsor. This is where you set yourself apart from the rest. 7I@5n3'~F4Ea Y}l.kZxsBH\b;vaMwvwWqu'_P\>v9$jdH&HGoJF4FD@np=iU'Eht8zst- i[mZx*4gI" ^ @JiA Time and time again on this blog I repeat the famous quote: The best way to make a small fortune in racing is to start with a big one. There just arent many any ways to compete in this hobby and make money while doing so. Yes, the sponsor may recommend a few of their own ideas or recommend you nix certain belongings or activations. This needs to be the starting point in your sponsorship strategy. Simple One Page Lease AgreementA Lease Agreement is a contract between a landlord and the . Always be thinking of ways to reach new people. And you can use it to find sponsors for your event through our Sponsor Finder tool. Thanks, Hopeless Tuner. You have to sponsor me because my car always gets 100 likes on social media. 0000000902 00000 n What assets of your property could potentially provide a good match for your sponsor's objectives? If youd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look here. trailer This is how you present yourself as a racing driver and show your value to potential sponsors. Your proposal can't be, "I have a race car and it gets seen by a lot of people, therefore, if you put your logo on my car you. NHRA/National Dragster. Making sure the right type of information is included though does matter. PDF Sponsorship Proposal For - Ricky McGough Racing And yet, many sponsor stickers are from drivers who just like and want to support a specific brand or business without necessarily being compensated. This basically means compiling as comprehensive a list as possible of all the things you can offer that a sponsor may take an interest in. Sample Automotive Sponsorship Proposal - 15+ IN PDF Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. When you want to approach an organization to sponsor you for a racing event, you must present them with a professional racing sponsorship proposal. putting on races, come join our race directors Facebook group, Podcast 041: How to Use Email Sponsorship Templates, Podcast 022: How to Close a Sponsorship Deal, Podcast 018: How to Handle Objections in the Pitch Process, Podcast 014: Sales Tips for Racing Drivers.

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